These projects utilized Adobe Illustrator. Photoshop was used in some for the backgrounds, but the texts and effects were done in Illustrator.
My main objective was to manipulate text via masks and editing of text paths. Fonts, effects, and even the shape of words were specifically chosen in order to enhance the tone of the individual project.
As a result I developed skills in shaping text as art, using masking techniques, and developing my critical eye.